Facebook Strong @ Heartby Lisa Tate and Robert Schumm
About Robert Schumm & Lisa TateRobert Schumm is Marketing Director in Bayer HealthCare’s Consumer Care Division where he oversees the Bayer Aspirin franchise. At Bayer, Rob conceived of and launched the first initiative to make consumers aware of aspirin’s life-saving benefit when taken during a suspected heart attack.
Lisa Tate has enjoyed a career of more than 25 years in public affairs, health care advocacy, and non-profit management. In 2007, she joined WomenHeart: The National Coalition for Women with Heart Disease as chief executive officer. WomenHeart is the only national, patient-centered organization dedicated to promoting women’s heart health through advocacy, community education and patient support.
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