Krū White PapersPatients Rising: How to Reach Empowered, Digital Health Consumers
InterviewsBill Fox, CPIR
Rachael Lewinson, JDRF Juvenation.org
Ash Damle, Founder, MEDgle
Fred Eberlein, Founder, ReliefInsite
Fard Johnmar
Don KemperVideosMarc Monseau: Connecting J&J to the Twittersphere
Charlie Kimball and Ambre Morley talk Twitter
e-Patient Dave deBronkart: Authentic Value: Being Known in e-Patient Communities
Dr. Val Jones tells A Tale of Two e-Patients
Rob Halper: Johnson & Johnson on YouTube
Lee Aase: Marketing the Mayo Clinic
Carlen Lea Lesser: Generational Theory for Health Marketing
Dr. Jason Hwang: The Innovator's Prescription
Thomas Goetz: Decision Tree: Smarter Patients, Better Choices
Dr. Jay Bernhardt: Social Media and the H1N1 Flu Pandemic
Tricia Geoghegan: McNeil Pediatrics ADHD Allies Facebook Fan Page
Lisa Tate and Robert Schumm of Bayer discuss Strong @Heart
Rachael Lewinson and Susan Harrow Rago discuss Juvenation.org
David Reim: The Influence Equation
Rohit Bhargava: The Past, Present and Future of Health 2.0 in 20 Inspired TweetsLearn how to reach and engage today's digital health consumers with innovative technologies.
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